PROJECT TITLE:
The You Awards International Awards Program
OVERVIEW:
The YOU Awards International (YAI) is a non-profit organization that provides support and recognition to young people who stand out in their communities but often go uncelebrated. The YAI recognizes seven talented youths from every walk of life, currently from the states of Georgia, Louisiana, and Texas. During the annual awards show, they are honored with a trophy and a one-time monetary gift. One Vision Productions was engaged to produce each honoree's awards video and create a branded print and video graphics package.
GOALS:
Our primary objectives were to spotlight the honorees, enhance the YAI brand identity, and create a memorable awards experience.
PROCESS:
We began with an initial consultation to understand YAI’s vision, leading to the development of promotional materials that effectively communicated the event's purpose. By producing engaging videos that showcased each honoree’s story and accompanying them with original soundtracks, we aimed to inspire the audience.
OUTCOMES:
Over six years, from 2016 to 2021, OVP delivered polished video content and cohesive graphics that heightened YAI's visibility and fostered community engagement. This partnership celebrated young leaders and established a foundation for ongoing collaboration, empowering youth through impactful storytelling and professional production.